who we are
what we are proud of
what we DO
OU
JOIN US
/ WHO WE ARE
THe AUTHORITATIVE VOICE OF LUXURY, LIFESTYLE & FASHION BRAND MARKETING.
AUTHORITY by AVANTGARDE is an intelligence platform, media hub, and strategic consultancy dedicated to understanding and advancing The Business of Brands.
Created for CMOs, marketing leaders, brand executives, investors, founders, and creators, AUTHORITY exists to decode the forces shaping brand growth, consumer influence, and commercial success across the world's most experience-driven sectors. Our focus spans fashion, luxury, lifestyle, real estate, sports, and destinations industries where brand equity is not simply a marketing asset, but a primary driver of value creation.



WE TAKE BRANDS GLOBAL

/ What we are proud of
Taking Brands Global. Elevating Excellence.
We’re proud of the brands we’ve helped move - across borders, across cultures, and into the hearts and minds of new audiences.
Each journey reflects our commitment to insight, creativity, and strategic clarity. By blending cultural understanding with bold storytelling, we craft experiences that resonate, inspire loyalty, and leave a lasting mark on every market we enter.
/ We are Authority
step into our world, where culture meets style.
Headed up by award-winning brand marketing expert, Kubi Springer, AUTHORITY is built by people who think globally, move with purpose, and genuinely love what they do. As a team, we partner with brands ready to expand beyond borders, blending deep cultural insight with strategic creativity to deliver marketing that resonates globally while feeling locally authentic.


/ WHAT DO WE KNOW
Great brands are movements, not monologues.
Great brands are living movements, not one-way monologues. They don’t merely broadcast messages; they engage, listen, and evolve. They understand culture, anticipate desire, and lead with purpose. Every interaction is an opportunity to inspire, every story a chance to connect, and every experience a way to leave a lasting impression.
how can brands drive consumers back to retail
Retail isn’t disappearing, it’s evolving. The real challenge for brands today is how to reconnect with consumers, create meaningful experiences...
From fame to
Belonging
What Gucci, Formula 1 and Demna Gvasalia reveal about the future of brand influence...
Lessons from Beyoncé’s Brand-Building Legacy
Kubi Springer shares an inspiring, behind-the-scenes look at her experiences working...













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